I have to apologize for the liberal use of quotation marks in the title. But Kevin Trudeau’s earned those marks.

If you’re not familiar with Mr. Trudeau, he’s the brain behind such classics as Natural “Cures” Revealed (there are those quote marks again!) and More Natural “Cures” Revealed (OK, now he’s just making it too easy). These works, hawked extensively on late night infomercials, purport to disclose all the secret information on medicine-free “cures” for common and not-so-common ailments.

The only problem was that as those who actually succeeded in ordering the book (and not getting sucked into buying all the accompanying “product” his phone operators were shilling) found, the book was essentially a pages-long advertisement for — wait for it — the other products, interspersed with generally accepted common-sense ideas about maintaining health.

Here’s more on Trudeau’s background:

In September 2004, Trudeau agreed to pay $2 million to settle charges that he falsely claimed that a coral calcium product can cure cancer and other serious diseases and that a purported analgesic called Biotape can permanently cure or relieve severe pain. In September 2007, the FTC sued Trudeau again, charging him with violating the 2004 court order.

In October 2007, the FTC sued marketers of Kevin Trudeau’s book, “The Weight Loss Cure They Don’t Want You to Know About,” charging they made claims that were false and unsubstantiated.

Now, it seems, Trudeau has turned his attention to the national consumer debt crisis with - no kidding, this is the title - Debt Cures They Don’t Want You To Know About.

As the Consumer Affairs piece just quoted points out, there are tons of “reviews” of these books on the web. Be very cautious in believing any of them, since many are shills for the book — whether planted by those with a financial stake in the outcome, Trudeau himself, or others is hard to say. Creatively, they don’t rave about the book; rather, they offer mild criticism but then “conclude, grudgingly, that the book is actually pretty good, and therefore worth the price.”

Is the information itself horrid? Apparently not — though it is in some cases outdated, according to CA.

But here’s the cold hard truth. There are really only three “cures” for debt:

1. Infusion of cash
2. Renegotiation
3. Bankruptcy

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debt management, Kevin Trudeau